04 · Execution
SEO, Content & AI Optimisation
Ecommerce SEO that earns Google and AI's trust.
We do the SEO and content work that turns search traffic into revenue. Shopify-specific. Built for the brands Google now rewards: useful, expert, and original.
SEO, Content & AI Optimisation from Sector 106 is ecommerce search work built for Shopify brands. We do technical audits, on-page optimisation, topic-clustered content production, and the brand-citation work that earns mentions inside AI search. No link buying, no black hat. The kind of search presence that compounds across Google and the AI engines.
What we believe
No link buying, no black hat.
Most ecommerce SEO is keyword-stuffed product copy and low-effort blog content. Google's helpful content updates have made that approach a slow path to invisibility. We do the opposite: deep, useful content that actually helps your buyers, anchored to product and category pages that earn the rankings.
SEO SERVICES
Four SEO disciplines.
Grouped four ways. Most clients run all four. Some run two and skip the others. We'll scope on the brief.
01
Shopify SEO audits.
Technical, on-page, content, and structural. We tell you what to fix in priority order, with the impact estimate next to each item.
02
On-page optimisation.
Product pages, collection pages, category structure, schema markup. The bits Shopify gets wrong by default.
03
Content strategy and production.
Topic clustering, search intent mapping, editorial calendar, and the actual content production.
04
Technical SEO.
Site speed, indexation, redirects, internal linking, log file analysis where it matters.
How we deliver
Diagnose. Operate. Run.
AI Optimisation
Google ranks you.
AI recommends you.
More of your customers now ask ChatGPT, Gemini and Perplexity for recommendations before they ever reach Google. AI optimisation is the work that gets your brand into those answers. We structure your pages so AI engines can lift them as direct answers, build the schema and brand citations they look for when deciding who to mention.
Write content that answers the questions your buyers actually ask. Then we track where you show up. It's not a separate discipline from SEO. It's where search is going, and the brands doing the work now will own the answers later.
Investment
Retainer or one off service.
SEO retainers start at £2,000/month. SEO audits as a one-off project: from £1,400. We don't charge for "links". Link-building has been a dishonest industry for fifteen years and we won't touch it.
